There are 25.3m households in the UK and 35% (8.87m) of these do not have internet access. 34.5% of those that do not have internet access, that’s 3.01m, claim they “don’t need” the internet. In two years, the proportion of non-internet households who say they “don’t need” it has grown from 24% to 34%. The percentage who say they “don’t want” (as opposed to “don’t need”) the internet has ballooned from 3% to 24%. It feels like we’re getting down to the hard core, die hard, opinionated households now – maybe this number won’t shift much in the future.
This data from the UK’s Office of National Statistics annual Internet Access 2008 report in August 2008:
- 71% of the adult population (33.9m adults) accessed the internet in the prior three-month period (up 6.6% from 2007)
- 69% of the adult population (23.5m adults) access the Internet every day or almost every day
- 77% of the 16-24 age group use the internet every day or almost every day
- 15% of the adult population who accessed the internet in the prior three-month period did so using GPRS phone devices (the same proportion as in 2007)
- 4% of the adult population who accessed the internet in the prior three-month period did so using 3G mobile (up from 3% in 2007)
- 16.46m (65%) of UK households have internet access (15.23m in 2007)
- 14.18m (56%) of UK households have broadband internet access (up from 51% in 2007)
- 14.16m (86%) of UK households with internet access have broadband access
- 80% of UK Households receive digital TV
